When a Bigger Forklift Isn’t the Better Forklift

When a Bigger Forklift Isn’t the Better Forklift One of the most memorable conversations I’ve had during my career started with a customer who called looking for a 40,000-pound forklift. After about twenty minutes discussing his operation, I told him something he wasn’t expecting: “I don’t

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How Much Can It Really Lift? Understanding Crane Capacity

When someone asks, “How much can it lift?” the answer isn’t always as simple as a single number. Just like a forklift’s capacity changes depending on the load center, a crane’s lifting capacity depends on several factors. Load weight, load dimensions, pick radius, boom configuration, and

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The Forklift Buying Guide: 10 Questions Every Forklift Buyer Should Ask Before Signing a Purchase Order

Don’t Buy a Forklift Until You Can Answer These Questions Do you need a Forklift Buying Guide? Purchasing a forklift is a significant investment, and the wrong decision can cost far more than the purchase price. Over the past 15+ years in the material handling industry,

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Five Jobs That Usually Don’t Need a Large Crane

When people think of lifting heavy equipment, it’s easy to assume that bigger is always better. But in many industrial environments, the most efficient solution isn’t the largest crane on the jobsite—it’s the one that’s best suited for the application. Here are five jobs where a

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The First Question I Ask Isn’t “What’s Your Budget?” | Buying the Right Forklift

The First Question I Ask Isn’t “What’s Your Budget?” Most people assume the first question a forklift salesperson asks is, What’s your budget?’ While budget is important, it usually isn’t where I start. Instead, the first question I ask almost every customer is: What are you

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Featured Machine: JMG MC100.08

Not every lifting application requires the largest crane on the market. In many industrial environments, the ability to work efficiently in confined spaces is just as important as raw lifting capacity. That’s exactly where the JMG MC100.08 shines. The MC100.08 is a fully-electric pick & carry

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How to Inspect a Used Forklift to see if it as Been Abused (Before You Buy It)

One of the questions I get asked the most is: “How can you tell if a used forklift is a good machine?” My answer is always the same. Don’t start by looking at the paint. I’ve inspected forklifts that looked almost brand new but needed tens

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Understanding Ground Pressure: An Overlooked Factor in Heavy Lifting

When evaluating lifting equipment, most people focus on one number first: lifting capacity. While capacity is certainly important, there’s another specification that can have just as much impact on whether a machine can safely perform a job—ground pressure. Ground pressure refers to how much force a

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Tight Spaces Don’t Mean Small Jobs

When people think about lifting heavy equipment, they often picture massive cranes operating on large construction sites. In reality, many of the toughest lifting challenges happen indoors, where space is limited and every inch matters. Manufacturing plants, machine shops, warehouses, power generation facilities, and maintenance departments

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